How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 06:56
Price
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
People
Vandals slash tires on dozens of vehicles in West Michigan - MLive.com
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Product
Presidential Message on National Men’s Health Week, 2025 - The White House (.gov)
Place
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Perception
Good marketing is doing this well.
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)